Appsflyer
Tables in the Appsflyer connector
| No | Table Name | Columns | Primary Keys | Read Mode | Inc. Sync Keys | API Info |
|---|---|---|---|---|---|---|
| 1 | in_app_events | 118 | Full Refresh, Incremental | event_time | ||
| 2 | retargeting_in_app_events | 118 | Full Refresh, Incremental | event_time | ||
| 3 | partners_report | 38 | Full Refresh, Incremental | date | ||
| 4 | uninstall_events | 114 | Full Refresh, Incremental | event_time | ||
| 5 | geo_report | 39 | Full Refresh, Incremental | date | ||
| 6 | retargeting_daily_report | 13 | Full Refresh, Incremental | date | ||
| 7 | retargeting_geo_report | 32 | Full Refresh, Incremental | date | ||
| 8 | retargeting_conversions | 118 | Full Refresh, Incremental | install_time | ||
| 9 | installs | 118 | Full Refresh, Incremental | install_time | ||
| 10 | retargeting_partners_report | 31 | Full Refresh, Incremental | date | ||
| 11 | daily_report | 14 | Full Refresh, Incremental | date |
Table: in_app_events
| No | Column Name | Type | Notes |
|---|---|---|---|
| 1 | app_type | VARCHAR | |
| 2 | contributor1_match_type | VARCHAR | |
| 3 | event_revenue | VARCHAR | |
| 4 | install_app_store | VARCHAR | |
| 5 | attributed_touch_type | VARCHAR | |
| 6 | contributor3_touch_time | VARCHAR | |
| 7 | idfv | VARCHAR | |
| 8 | state | VARCHAR | |
| 9 | app_id | VARCHAR | |
| 10 | is_primary_attribution | BOOLEAN | |
| 11 | wifi | BOOLEAN | |
| 12 | media_source | VARCHAR | |
| 13 | contributor1_media_source | VARCHAR | |
| 14 | blocked_sub_reason | VARCHAR | |
| 15 | ip | VARCHAR | |
| 16 | idfa | VARCHAR | |
| 17 | amazon_aid | VARCHAR | |
| 18 | advertising_id | VARCHAR | |
| 19 | contributor2_media_source | VARCHAR | |
| 20 | deeplink_url | VARCHAR | |
| 21 | contributor2_touch_type | VARCHAR | |
| 22 | contributor3_af_prt | VARCHAR | |
| 23 | af_reengagement_window | VARCHAR | |
| 24 | keyword_id | VARCHAR | |
| 25 | bundle_id | VARCHAR | |
| 26 | is_receipt_validated | BOOLEAN | |
| 27 | http_referrer | VARCHAR | |
| 28 | rejected_reason_value | VARCHAR | |
| 29 | placement | VARCHAR | |
| 30 | blocked_reason_rule | VARCHAR | |
| 31 | city | VARCHAR | |
| 32 | af_adset_id | VARCHAR | |
| 33 | af_ad_type | VARCHAR | |
| 34 | retargeting_conversion_type | VARCHAR | |
| 35 | contributor1_af_prt | VARCHAR | |
| 36 | event_revenue_usd | VARCHAR | |
| 37 | af_attribution_lookback | VARCHAR | |
| 38 | sdk_version | VARCHAR | |
| 39 | match_type | VARCHAR | |
| 40 | af_channel | VARCHAR | |
| 41 | contributor1_touch_type | VARCHAR | |
| 42 | oaid | VARCHAR | |
| 43 | store_reinstall | BOOLEAN | |
| 44 | os_version | VARCHAR | |
| 45 | keyword_match_type | VARCHAR | |
| 46 | impressions | VARCHAR | |
| 47 | af_sub1 | VARCHAR | |
| 48 | app_name | VARCHAR | |
| 49 | ad_unit | VARCHAR | |
| 50 | device_download_time | VARCHAR | |
| 51 | af_sub5 | VARCHAR | |
| 52 | af_adset | VARCHAR | |
| 53 | af_sub4 | VARCHAR | |
| 54 | original_url | VARCHAR | |
| 55 | af_sub3 | VARCHAR | |
| 56 | af_sub2 | VARCHAR | |
| 57 | af_cost_value | VARCHAR | |
| 58 | postal_code | VARCHAR | |
| 59 | event_value | VARCHAR | |
| 60 | contributor3_touch_type | VARCHAR | |
| 61 | contributor2_campaign | VARCHAR | |
| 62 | app_version | VARCHAR | |
| 63 | campaign_type | VARCHAR | |
| 64 | event_source | VARCHAR | |
| 65 | language | VARCHAR | |
| 66 | device_type | VARCHAR | |
| 67 | device_category | VARCHAR | |
| 68 | operator | VARCHAR | |
| 69 | network_account_id | VARCHAR | |
| 70 | gp_broadcast_referrer | VARCHAR | |
| 71 | segment | VARCHAR | |
| 72 | appsflyer_id | VARCHAR | |
| 73 | install_time | VARCHAR | |
| 74 | att | VARCHAR | |
| 75 | is_lat | BOOLEAN | |
| 76 | contributor3_match_type | VARCHAR | |
| 77 | attributed_touch_time | VARCHAR | |
| 78 | contributor3_media_source | VARCHAR | |
| 79 | contributor1_campaign | VARCHAR | |
| 80 | af_siteid | VARCHAR | |
| 81 | country_code | VARCHAR | |
| 82 | contributor2_match_type | VARCHAR | |
| 83 | af_ad_id | VARCHAR | |
| 84 | af_sub_siteid | VARCHAR | |
| 85 | event_revenue_currency | VARCHAR | |
| 86 | event_name | VARCHAR | |
| 87 | campaign | VARCHAR | |
| 88 | af_cost_model | VARCHAR | |
| 89 | contributor2_touch_time | VARCHAR | |
| 90 | region | VARCHAR | |
| 91 | is_retargeting | BOOLEAN | |
| 92 | custom_data | VARCHAR | |
| 93 | device_model | VARCHAR | |
| 94 | gp_click_time | VARCHAR | |
| 95 | af_prt | VARCHAR | |
| 96 | mediation_network | VARCHAR | |
| 97 | contributor1_touch_time | VARCHAR | |
| 98 | gp_referrer | VARCHAR | |
| 99 | contributor2_af_prt | VARCHAR | |
| 100 | platform | VARCHAR | |
| 101 | af_cost_currency | VARCHAR | |
| 102 | monetization_network | VARCHAR | |
| 103 | contributor3_campaign | VARCHAR | |
| 104 | rejected_reason | VARCHAR | |
| 105 | user_agent | VARCHAR | |
| 106 | af_c_id | VARCHAR | |
| 107 | carrier | VARCHAR | |
| 108 | blocked_reason | VARCHAR | |
| 109 | conversion_type | VARCHAR | |
| 110 | dma | VARCHAR | |
| 111 | imei | VARCHAR | |
| 112 | af_keywords | VARCHAR | |
| 113 | af_ad | VARCHAR | |
| 114 | customer_user_id | VARCHAR | |
| 115 | blocked_reason_value | VARCHAR | |
| 116 | android_id | VARCHAR | |
| 117 | event_time | VARCHAR | Incremental sync key |
| 118 | gp_install_begin | VARCHAR |
Table: retargeting_in_app_events
| No | Column Name | Type | Notes |
|---|---|---|---|
| 1 | app_type | VARCHAR | |
| 2 | contributor1_match_type | VARCHAR | |
| 3 | event_revenue | VARCHAR | |
| 4 | install_app_store | VARCHAR | |
| 5 | attributed_touch_type | VARCHAR | |
| 6 | contributor3_touch_time | VARCHAR | |
| 7 | idfv | VARCHAR | |
| 8 | state | VARCHAR | |
| 9 | app_id | VARCHAR | |
| 10 | is_primary_attribution | BOOLEAN | |
| 11 | wifi | BOOLEAN | |
| 12 | media_source | VARCHAR | |
| 13 | contributor1_media_source | VARCHAR | |
| 14 | blocked_sub_reason | VARCHAR | |
| 15 | ip | VARCHAR | |
| 16 | idfa | VARCHAR | |
| 17 | amazon_aid | VARCHAR | |
| 18 | advertising_id | VARCHAR | |
| 19 | contributor2_media_source | VARCHAR | |
| 20 | deeplink_url | VARCHAR | |
| 21 | contributor2_touch_type | VARCHAR | |
| 22 | contributor3_af_prt | VARCHAR | |
| 23 | af_reengagement_window | VARCHAR | |
| 24 | keyword_id | VARCHAR | |
| 25 | bundle_id | VARCHAR | |
| 26 | is_receipt_validated | BOOLEAN | |
| 27 | http_referrer | VARCHAR | |
| 28 | rejected_reason_value | VARCHAR | |
| 29 | placement | VARCHAR | |
| 30 | blocked_reason_rule | VARCHAR | |
| 31 | city | VARCHAR | |
| 32 | af_adset_id | VARCHAR | |
| 33 | af_ad_type | VARCHAR | |
| 34 | retargeting_conversion_type | VARCHAR | |
| 35 | contributor1_af_prt | VARCHAR | |
| 36 | event_revenue_usd | VARCHAR | |
| 37 | af_attribution_lookback | VARCHAR | |
| 38 | sdk_version | VARCHAR | |
| 39 | match_type | VARCHAR | |
| 40 | af_channel | VARCHAR | |
| 41 | contributor1_touch_type | VARCHAR | |
| 42 | oaid | VARCHAR | |
| 43 | store_reinstall | BOOLEAN | |
| 44 | os_version | VARCHAR | |
| 45 | keyword_match_type | VARCHAR | |
| 46 | impressions | VARCHAR | |
| 47 | af_sub1 | VARCHAR | |
| 48 | app_name | VARCHAR | |
| 49 | ad_unit | VARCHAR | |
| 50 | device_download_time | VARCHAR | |
| 51 | af_sub5 | VARCHAR | |
| 52 | af_adset | VARCHAR | |
| 53 | af_sub4 | VARCHAR | |
| 54 | original_url | VARCHAR | |
| 55 | af_sub3 | VARCHAR | |
| 56 | af_sub2 | VARCHAR | |
| 57 | af_cost_value | VARCHAR | |
| 58 | postal_code | VARCHAR | |
| 59 | event_value | VARCHAR | |
| 60 | contributor3_touch_type | VARCHAR | |
| 61 | contributor2_campaign | VARCHAR | |
| 62 | app_version | VARCHAR | |
| 63 | campaign_type | VARCHAR | |
| 64 | event_source | VARCHAR | |
| 65 | language | VARCHAR | |
| 66 | device_type | VARCHAR | |
| 67 | device_category | VARCHAR | |
| 68 | operator | VARCHAR | |
| 69 | network_account_id | VARCHAR | |
| 70 | gp_broadcast_referrer | VARCHAR | |
| 71 | segment | VARCHAR | |
| 72 | appsflyer_id | VARCHAR | |
| 73 | install_time | VARCHAR | |
| 74 | att | VARCHAR | |
| 75 | is_lat | BOOLEAN | |
| 76 | contributor3_match_type | VARCHAR | |
| 77 | attributed_touch_time | VARCHAR | |
| 78 | contributor3_media_source | VARCHAR | |
| 79 | contributor1_campaign | VARCHAR | |
| 80 | af_siteid | VARCHAR | |
| 81 | country_code | VARCHAR | |
| 82 | contributor2_match_type | VARCHAR | |
| 83 | af_ad_id | VARCHAR | |
| 84 | af_sub_siteid | VARCHAR | |
| 85 | event_revenue_currency | VARCHAR | |
| 86 | event_name | VARCHAR | |
| 87 | campaign | VARCHAR | |
| 88 | af_cost_model | VARCHAR | |
| 89 | contributor2_touch_time | VARCHAR | |
| 90 | region | VARCHAR | |
| 91 | is_retargeting | BOOLEAN | |
| 92 | custom_data | VARCHAR | |
| 93 | device_model | VARCHAR | |
| 94 | gp_click_time | VARCHAR | |
| 95 | af_prt | VARCHAR | |
| 96 | mediation_network | VARCHAR | |
| 97 | contributor1_touch_time | VARCHAR | |
| 98 | gp_referrer | VARCHAR | |
| 99 | contributor2_af_prt | VARCHAR | |
| 100 | platform | VARCHAR | |
| 101 | af_cost_currency | VARCHAR | |
| 102 | monetization_network | VARCHAR | |
| 103 | contributor3_campaign | VARCHAR | |
| 104 | rejected_reason | VARCHAR | |
| 105 | user_agent | VARCHAR | |
| 106 | af_c_id | VARCHAR | |
| 107 | carrier | VARCHAR | |
| 108 | blocked_reason | VARCHAR | |
| 109 | conversion_type | VARCHAR | |
| 110 | dma | VARCHAR | |
| 111 | imei | VARCHAR | |
| 112 | af_keywords | VARCHAR | |
| 113 | af_ad | VARCHAR | |
| 114 | customer_user_id | VARCHAR | |
| 115 | blocked_reason_value | VARCHAR | |
| 116 | android_id | VARCHAR | |
| 117 | event_time | VARCHAR | Incremental sync key |
| 118 | gp_install_begin | VARCHAR |
Table: partners_report
| No | Column Name | Type | Notes |
|---|---|---|---|
| 1 | date | VARCHAR | Incremental sync key |
| 2 | total_cost | DOUBLE | |
| 3 | init_appsflyer_id_sales | DOUBLE | |
| 4 | pay_premium_pkg_unique_users | DOUBLE | |
| 5 | af_prt | VARCHAR | |
| 6 | create_product_complete_sales | DOUBLE | |
| 7 | af_complete_registration_event_counter | DOUBLE | |
| 8 | af_purchase_registration_unique_users | DOUBLE | |
| 9 | pay_premium_pkg_sales | DOUBLE | |
| 10 | init_appsflyer_id_unique_users | DOUBLE | |
| 11 | average_revenue_per_user | DOUBLE | |
| 12 | conversion_rate | DOUBLE | |
| 13 | average_ecpi | DOUBLE | |
| 14 | af_complete_registration_sales | DOUBLE | |
| 15 | af_complete_registration_unique_users | DOUBLE | |
| 16 | create_product_complete_event_counter | DOUBLE | |
| 17 | pay_premium_pkg_event_counter | DOUBLE | |
| 18 | account_login_unique_users | DOUBLE | |
| 19 | af_purchase_registration_event_counter | DOUBLE | |
| 20 | click_through_rate | DOUBLE | |
| 21 | init_appsflyer_id_event_counter | DOUBLE | |
| 22 | sessions | DOUBLE | |
| 23 | checkout_success_sales | DOUBLE | |
| 24 | media_source | VARCHAR | |
| 25 | af_purchase_registration_sales | DOUBLE | |
| 26 | account_login_sales | DOUBLE | |
| 27 | account_login_event_counter | DOUBLE | |
| 28 | return_on_investment | DOUBLE | |
| 29 | impressions | DOUBLE | |
| 30 | loyal_users | DOUBLE | |
| 31 | checkout_success_event_counter | DOUBLE | |
| 32 | create_product_complete_unique_users | DOUBLE | |
| 33 | installs | DOUBLE | |
| 34 | total_revenue | DOUBLE | |
| 35 | campaign | VARCHAR | |
| 36 | clicks | DOUBLE | |
| 37 | loyal_users_rate | DOUBLE | |
| 38 | checkout_success_unique_users | DOUBLE |
Table: uninstall_events
| No | Column Name | Type | Notes |
|---|---|---|---|
| 1 | contributor1_match_type | VARCHAR | |
| 2 | event_revenue | VARCHAR | |
| 3 | install_app_store | VARCHAR | |
| 4 | attributed_touch_type | VARCHAR | |
| 5 | contributor3_touch_time | VARCHAR | |
| 6 | idfv | VARCHAR | |
| 7 | state | VARCHAR | |
| 8 | app_id | VARCHAR | |
| 9 | is_primary_attribution | BOOLEAN | |
| 10 | wifi | BOOLEAN | |
| 11 | media_source | VARCHAR | |
| 12 | contributor1_media_source | VARCHAR | |
| 13 | blocked_sub_reason | VARCHAR | |
| 14 | ip | VARCHAR | |
| 15 | idfa | VARCHAR | |
| 16 | amazon_aid | VARCHAR | |
| 17 | advertising_id | VARCHAR | |
| 18 | contributor2_media_source | VARCHAR | |
| 19 | deeplink_url | VARCHAR | |
| 20 | contributor2_touch_type | VARCHAR | |
| 21 | contributor3_af_prt | VARCHAR | |
| 22 | af_reengagement_window | VARCHAR | |
| 23 | keyword_id | VARCHAR | |
| 24 | bundle_id | VARCHAR | |
| 25 | is_receipt_validated | BOOLEAN | |
| 26 | http_referrer | VARCHAR | |
| 27 | rejected_reason_value | VARCHAR | |
| 28 | placement | VARCHAR | |
| 29 | blocked_reason_rule | VARCHAR | |
| 30 | city | VARCHAR | |
| 31 | af_adset_id | VARCHAR | |
| 32 | af_ad_type | VARCHAR | |
| 33 | retargeting_conversion_type | VARCHAR | |
| 34 | contributor1_af_prt | VARCHAR | |
| 35 | event_revenue_usd | VARCHAR | |
| 36 | af_attribution_lookback | VARCHAR | |
| 37 | sdk_version | VARCHAR | |
| 38 | match_type | VARCHAR | |
| 39 | af_channel | VARCHAR | |
| 40 | contributor1_touch_type | VARCHAR | |
| 41 | oaid | VARCHAR | |
| 42 | store_reinstall | BOOLEAN | |
| 43 | os_version | VARCHAR | |
| 44 | keyword_match_type | VARCHAR | |
| 45 | impressions | VARCHAR | |
| 46 | af_sub1 | VARCHAR | |
| 47 | app_name | VARCHAR | |
| 48 | ad_unit | VARCHAR | |
| 49 | device_download_time | VARCHAR | |
| 50 | af_sub5 | VARCHAR | |
| 51 | af_adset | VARCHAR | |
| 52 | af_sub4 | VARCHAR | |
| 53 | original_url | VARCHAR | |
| 54 | af_sub3 | VARCHAR | |
| 55 | af_sub2 | VARCHAR | |
| 56 | af_cost_value | VARCHAR | |
| 57 | postal_code | VARCHAR | |
| 58 | event_value | VARCHAR | |
| 59 | contributor3_touch_type | VARCHAR | |
| 60 | contributor2_campaign | VARCHAR | |
| 61 | app_version | VARCHAR | |
| 62 | event_source | VARCHAR | |
| 63 | language | VARCHAR | |
| 64 | device_type | VARCHAR | |
| 65 | device_category | VARCHAR | |
| 66 | operator | VARCHAR | |
| 67 | network_account_id | VARCHAR | |
| 68 | gp_broadcast_referrer | VARCHAR | |
| 69 | segment | VARCHAR | |
| 70 | appsflyer_id | VARCHAR | |
| 71 | install_time | VARCHAR | |
| 72 | is_lat | BOOLEAN | |
| 73 | contributor3_match_type | VARCHAR | |
| 74 | attributed_touch_time | VARCHAR | |
| 75 | contributor3_media_source | VARCHAR | |
| 76 | contributor1_campaign | VARCHAR | |
| 77 | af_siteid | VARCHAR | |
| 78 | country_code | VARCHAR | |
| 79 | contributor2_match_type | VARCHAR | |
| 80 | af_ad_id | VARCHAR | |
| 81 | af_sub_siteid | VARCHAR | |
| 82 | event_revenue_currency | VARCHAR | |
| 83 | event_name | VARCHAR | |
| 84 | campaign | VARCHAR | |
| 85 | af_cost_model | VARCHAR | |
| 86 | contributor2_touch_time | VARCHAR | |
| 87 | region | VARCHAR | |
| 88 | is_retargeting | BOOLEAN | |
| 89 | custom_data | VARCHAR | |
| 90 | device_model | VARCHAR | |
| 91 | gp_click_time | VARCHAR | |
| 92 | af_prt | VARCHAR | |
| 93 | mediation_network | VARCHAR | |
| 94 | contributor1_touch_time | VARCHAR | |
| 95 | gp_referrer | VARCHAR | |
| 96 | contributor2_af_prt | VARCHAR | |
| 97 | platform | VARCHAR | |
| 98 | af_cost_currency | VARCHAR | |
| 99 | monetization_network | VARCHAR | |
| 100 | contributor3_campaign | VARCHAR | |
| 101 | rejected_reason | VARCHAR | |
| 102 | user_agent | VARCHAR | |
| 103 | af_c_id | VARCHAR | |
| 104 | carrier | VARCHAR | |
| 105 | blocked_reason | VARCHAR | |
| 106 | dma | VARCHAR | |
| 107 | imei | VARCHAR | |
| 108 | af_keywords | VARCHAR | |
| 109 | af_ad | VARCHAR | |
| 110 | customer_user_id | VARCHAR | |
| 111 | blocked_reason_value | VARCHAR | |
| 112 | android_id | VARCHAR | |
| 113 | event_time | VARCHAR | Incremental sync key |
| 114 | gp_install_begin | VARCHAR |
Table: geo_report
| No | Column Name | Type | Notes |
|---|---|---|---|
| 1 | date | VARCHAR | Incremental sync key |
| 2 | total_cost | DOUBLE | |
| 3 | init_appsflyer_id_sales | DOUBLE | |
| 4 | pay_premium_pkg_unique_users | DOUBLE | |
| 5 | af_prt | VARCHAR | |
| 6 | create_product_complete_sales | DOUBLE | |
| 7 | af_complete_registration_event_counter | DOUBLE | |
| 8 | af_purchase_registration_unique_users | DOUBLE | |
| 9 | pay_premium_pkg_sales | DOUBLE | |
| 10 | init_appsflyer_id_unique_users | DOUBLE | |
| 11 | average_revenue_per_user | DOUBLE | |
| 12 | conversion_rate | DOUBLE | |
| 13 | average_ecpi | DOUBLE | |
| 14 | af_complete_registration_sales | DOUBLE | |
| 15 | af_complete_registration_unique_users | DOUBLE | |
| 16 | create_product_complete_event_counter | DOUBLE | |
| 17 | pay_premium_pkg_event_counter | DOUBLE | |
| 18 | account_login_unique_users | DOUBLE | |
| 19 | af_purchase_registration_event_counter | DOUBLE | |
| 20 | click_through_rate | DOUBLE | |
| 21 | init_appsflyer_id_event_counter | DOUBLE | |
| 22 | sessions | DOUBLE | |
| 23 | checkout_success_sales | DOUBLE | |
| 24 | media_source | VARCHAR | |
| 25 | af_purchase_registration_sales | DOUBLE | |
| 26 | account_login_sales | DOUBLE | |
| 27 | account_login_event_counter | DOUBLE | |
| 28 | return_on_investment | DOUBLE | |
| 29 | impressions | DOUBLE | |
| 30 | loyal_users | DOUBLE | |
| 31 | checkout_success_event_counter | DOUBLE | |
| 32 | create_product_complete_unique_users | DOUBLE | |
| 33 | installs | DOUBLE | |
| 34 | country_code | VARCHAR | |
| 35 | total_revenue | DOUBLE | |
| 36 | campaign | VARCHAR | |
| 37 | clicks | DOUBLE | |
| 38 | loyal_users_rate | DOUBLE | |
| 39 | checkout_success_unique_users | DOUBLE |
Table: retargeting_daily_report
| No | Column Name | Type | Notes |
|---|---|---|---|
| 1 | date | VARCHAR | Incremental sync key |
| 2 | conversions | DOUBLE | |
| 3 | sessions | DOUBLE | |
| 4 | media_source | VARCHAR | |
| 5 | total_cost | DOUBLE | |
| 6 | af_prt | VARCHAR | |
| 7 | loyal_users | DOUBLE | |
| 8 | conversion_type | VARCHAR | |
| 9 | campaign | VARCHAR | |
| 10 | clicks | DOUBLE | |
| 11 | loyal_users_rate | DOUBLE | |
| 12 | conversion_rate | DOUBLE | |
| 13 | average_ecpi | DOUBLE |
Table: retargeting_geo_report
| No | Column Name | Type | Notes |
|---|---|---|---|
| 1 | date | VARCHAR | Incremental sync key |
| 2 | conversions | DOUBLE | |
| 3 | total_cost | DOUBLE | |
| 4 | init_appsflyer_id_sales | DOUBLE | |
| 5 | af_prt | VARCHAR | |
| 6 | create_product_complete_sales | DOUBLE | |
| 7 | af_complete_registration_event_counter | DOUBLE | |
| 8 | init_appsflyer_id_unique_users | DOUBLE | |
| 9 | average_revenue_per_user | DOUBLE | |
| 10 | conversion_rate | DOUBLE | |
| 11 | average_ecpi | DOUBLE | |
| 12 | af_complete_registration_sales | DOUBLE | |
| 13 | af_complete_registration_unique_users | DOUBLE | |
| 14 | create_product_complete_event_counter | DOUBLE | |
| 15 | account_login_unique_users | DOUBLE | |
| 16 | init_appsflyer_id_event_counter | DOUBLE | |
| 17 | sessions | DOUBLE | |
| 18 | checkout_success_sales | DOUBLE | |
| 19 | media_source | VARCHAR | |
| 20 | account_login_sales | DOUBLE | |
| 21 | account_login_event_counter | DOUBLE | |
| 22 | return_on_investment | DOUBLE | |
| 23 | loyal_users | DOUBLE | |
| 24 | checkout_success_event_counter | DOUBLE | |
| 25 | create_product_complete_unique_users | DOUBLE | |
| 26 | country_code | VARCHAR | |
| 27 | conversion_type | VARCHAR | |
| 28 | total_revenue | DOUBLE | |
| 29 | campaign | VARCHAR | |
| 30 | clicks | DOUBLE | |
| 31 | loyal_users_rate | DOUBLE | |
| 32 | checkout_success_unique_users | DOUBLE |
Table: retargeting_conversions
| No | Column Name | Type | Notes |
|---|---|---|---|
| 1 | app_type | VARCHAR | |
| 2 | contributor1_match_type | VARCHAR | |
| 3 | event_revenue | VARCHAR | |
| 4 | install_app_store | VARCHAR | |
| 5 | attributed_touch_type | VARCHAR | |
| 6 | contributor3_touch_time | VARCHAR | |
| 7 | idfv | VARCHAR | |
| 8 | state | VARCHAR | |
| 9 | app_id | VARCHAR | |
| 10 | is_primary_attribution | BOOLEAN | |
| 11 | wifi | BOOLEAN | |
| 12 | media_source | VARCHAR | |
| 13 | contributor1_media_source | VARCHAR | |
| 14 | blocked_sub_reason | VARCHAR | |
| 15 | ip | VARCHAR | |
| 16 | idfa | VARCHAR | |
| 17 | amazon_aid | VARCHAR | |
| 18 | advertising_id | VARCHAR | |
| 19 | contributor2_media_source | VARCHAR | |
| 20 | deeplink_url | VARCHAR | |
| 21 | contributor2_touch_type | VARCHAR | |
| 22 | contributor3_af_prt | VARCHAR | |
| 23 | af_reengagement_window | VARCHAR | |
| 24 | keyword_id | VARCHAR | |
| 25 | bundle_id | VARCHAR | |
| 26 | is_receipt_validated | BOOLEAN | |
| 27 | http_referrer | VARCHAR | |
| 28 | rejected_reason_value | VARCHAR | |
| 29 | placement | VARCHAR | |
| 30 | blocked_reason_rule | VARCHAR | |
| 31 | city | VARCHAR | |
| 32 | af_adset_id | VARCHAR | |
| 33 | af_ad_type | VARCHAR | |
| 34 | retargeting_conversion_type | VARCHAR | |
| 35 | contributor1_af_prt | VARCHAR | |
| 36 | event_revenue_usd | VARCHAR | |
| 37 | af_attribution_lookback | VARCHAR | |
| 38 | sdk_version | VARCHAR | |
| 39 | match_type | VARCHAR | |
| 40 | af_channel | VARCHAR | |
| 41 | contributor1_touch_type | VARCHAR | |
| 42 | oaid | VARCHAR | |
| 43 | store_reinstall | BOOLEAN | |
| 44 | os_version | VARCHAR | |
| 45 | keyword_match_type | VARCHAR | |
| 46 | impressions | VARCHAR | |
| 47 | af_sub1 | VARCHAR | |
| 48 | app_name | VARCHAR | |
| 49 | ad_unit | VARCHAR | |
| 50 | device_download_time | VARCHAR | |
| 51 | af_sub5 | VARCHAR | |
| 52 | af_adset | VARCHAR | |
| 53 | af_sub4 | VARCHAR | |
| 54 | original_url | VARCHAR | |
| 55 | af_sub3 | VARCHAR | |
| 56 | af_sub2 | VARCHAR | |
| 57 | af_cost_value | VARCHAR | |
| 58 | postal_code | VARCHAR | |
| 59 | event_value | VARCHAR | |
| 60 | contributor3_touch_type | VARCHAR | |
| 61 | contributor2_campaign | VARCHAR | |
| 62 | app_version | VARCHAR | |
| 63 | campaign_type | VARCHAR | |
| 64 | event_source | VARCHAR | |
| 65 | language | VARCHAR | |
| 66 | device_type | VARCHAR | |
| 67 | device_category | VARCHAR | |
| 68 | operator | VARCHAR | |
| 69 | network_account_id | VARCHAR | |
| 70 | gp_broadcast_referrer | VARCHAR | |
| 71 | segment | VARCHAR | |
| 72 | appsflyer_id | VARCHAR | |
| 73 | install_time | VARCHAR | Incremental sync key |
| 74 | att | VARCHAR | |
| 75 | is_lat | BOOLEAN | |
| 76 | contributor3_match_type | VARCHAR | |
| 77 | attributed_touch_time | VARCHAR | |
| 78 | contributor3_media_source | VARCHAR | |
| 79 | contributor1_campaign | VARCHAR | |
| 80 | af_siteid | VARCHAR | |
| 81 | country_code | VARCHAR | |
| 82 | contributor2_match_type | VARCHAR | |
| 83 | af_ad_id | VARCHAR | |
| 84 | af_sub_siteid | VARCHAR | |
| 85 | event_revenue_currency | VARCHAR | |
| 86 | event_name | VARCHAR | |
| 87 | campaign | VARCHAR | |
| 88 | af_cost_model | VARCHAR | |
| 89 | contributor2_touch_time | VARCHAR | |
| 90 | region | VARCHAR | |
| 91 | is_retargeting | BOOLEAN | |
| 92 | custom_data | VARCHAR | |
| 93 | device_model | VARCHAR | |
| 94 | gp_click_time | VARCHAR | |
| 95 | af_prt | VARCHAR | |
| 96 | mediation_network | VARCHAR | |
| 97 | contributor1_touch_time | VARCHAR | |
| 98 | gp_referrer | VARCHAR | |
| 99 | contributor2_af_prt | VARCHAR | |
| 100 | platform | VARCHAR | |
| 101 | af_cost_currency | VARCHAR | |
| 102 | monetization_network | VARCHAR | |
| 103 | contributor3_campaign | VARCHAR | |
| 104 | rejected_reason | VARCHAR | |
| 105 | user_agent | VARCHAR | |
| 106 | af_c_id | VARCHAR | |
| 107 | carrier | VARCHAR | |
| 108 | blocked_reason | VARCHAR | |
| 109 | conversion_type | VARCHAR | |
| 110 | dma | VARCHAR | |
| 111 | imei | VARCHAR | |
| 112 | af_keywords | VARCHAR | |
| 113 | af_ad | VARCHAR | |
| 114 | customer_user_id | VARCHAR | |
| 115 | blocked_reason_value | VARCHAR | |
| 116 | android_id | VARCHAR | |
| 117 | event_time | VARCHAR | |
| 118 | gp_install_begin | VARCHAR |
Table: installs
| No | Column Name | Type | Notes |
|---|---|---|---|
| 1 | app_type | VARCHAR | |
| 2 | contributor1_match_type | VARCHAR | |
| 3 | event_revenue | VARCHAR | |
| 4 | install_app_store | VARCHAR | |
| 5 | attributed_touch_type | VARCHAR | |
| 6 | contributor3_touch_time | VARCHAR | |
| 7 | idfv | VARCHAR | |
| 8 | state | VARCHAR | |
| 9 | app_id | VARCHAR | |
| 10 | is_primary_attribution | BOOLEAN | |
| 11 | wifi | BOOLEAN | |
| 12 | media_source | VARCHAR | |
| 13 | contributor1_media_source | VARCHAR | |
| 14 | blocked_sub_reason | VARCHAR | |
| 15 | ip | VARCHAR | |
| 16 | idfa | VARCHAR | |
| 17 | amazon_aid | VARCHAR | |
| 18 | advertising_id | VARCHAR | |
| 19 | contributor2_media_source | VARCHAR | |
| 20 | deeplink_url | VARCHAR | |
| 21 | contributor2_touch_type | VARCHAR | |
| 22 | contributor3_af_prt | VARCHAR | |
| 23 | af_reengagement_window | VARCHAR | |
| 24 | keyword_id | VARCHAR | |
| 25 | bundle_id | VARCHAR | |
| 26 | is_receipt_validated | BOOLEAN | |
| 27 | http_referrer | VARCHAR | |
| 28 | rejected_reason_value | VARCHAR | |
| 29 | placement | VARCHAR | |
| 30 | blocked_reason_rule | VARCHAR | |
| 31 | city | VARCHAR | |
| 32 | af_adset_id | VARCHAR | |
| 33 | af_ad_type | VARCHAR | |
| 34 | retargeting_conversion_type | VARCHAR | |
| 35 | contributor1_af_prt | VARCHAR | |
| 36 | event_revenue_usd | VARCHAR | |
| 37 | af_attribution_lookback | VARCHAR | |
| 38 | sdk_version | VARCHAR | |
| 39 | match_type | VARCHAR | |
| 40 | af_channel | VARCHAR | |
| 41 | contributor1_touch_type | VARCHAR | |
| 42 | oaid | VARCHAR | |
| 43 | store_reinstall | BOOLEAN | |
| 44 | os_version | VARCHAR | |
| 45 | keyword_match_type | VARCHAR | |
| 46 | impressions | VARCHAR | |
| 47 | af_sub1 | VARCHAR | |
| 48 | app_name | VARCHAR | |
| 49 | ad_unit | VARCHAR | |
| 50 | device_download_time | VARCHAR | |
| 51 | af_sub5 | VARCHAR | |
| 52 | af_adset | VARCHAR | |
| 53 | af_sub4 | VARCHAR | |
| 54 | original_url | VARCHAR | |
| 55 | af_sub3 | VARCHAR | |
| 56 | af_sub2 | VARCHAR | |
| 57 | af_cost_value | VARCHAR | |
| 58 | postal_code | VARCHAR | |
| 59 | event_value | VARCHAR | |
| 60 | contributor3_touch_type | VARCHAR | |
| 61 | contributor2_campaign | VARCHAR | |
| 62 | app_version | VARCHAR | |
| 63 | campaign_type | VARCHAR | |
| 64 | event_source | VARCHAR | |
| 65 | language | VARCHAR | |
| 66 | device_type | VARCHAR | |
| 67 | device_category | VARCHAR | |
| 68 | operator | VARCHAR | |
| 69 | network_account_id | VARCHAR | |
| 70 | gp_broadcast_referrer | VARCHAR | |
| 71 | segment | VARCHAR | |
| 72 | appsflyer_id | VARCHAR | |
| 73 | install_time | VARCHAR | Incremental sync key |
| 74 | att | VARCHAR | |
| 75 | is_lat | BOOLEAN | |
| 76 | contributor3_match_type | VARCHAR | |
| 77 | attributed_touch_time | VARCHAR | |
| 78 | contributor3_media_source | VARCHAR | |
| 79 | contributor1_campaign | VARCHAR | |
| 80 | af_siteid | VARCHAR | |
| 81 | country_code | VARCHAR | |
| 82 | contributor2_match_type | VARCHAR | |
| 83 | af_ad_id | VARCHAR | |
| 84 | af_sub_siteid | VARCHAR | |
| 85 | event_revenue_currency | VARCHAR | |
| 86 | event_name | VARCHAR | |
| 87 | campaign | VARCHAR | |
| 88 | af_cost_model | VARCHAR | |
| 89 | contributor2_touch_time | VARCHAR | |
| 90 | region | VARCHAR | |
| 91 | is_retargeting | BOOLEAN | |
| 92 | custom_data | VARCHAR | |
| 93 | device_model | VARCHAR | |
| 94 | gp_click_time | VARCHAR | |
| 95 | af_prt | VARCHAR | |
| 96 | mediation_network | VARCHAR | |
| 97 | contributor1_touch_time | VARCHAR | |
| 98 | gp_referrer | VARCHAR | |
| 99 | contributor2_af_prt | VARCHAR | |
| 100 | platform | VARCHAR | |
| 101 | af_cost_currency | VARCHAR | |
| 102 | monetization_network | VARCHAR | |
| 103 | contributor3_campaign | VARCHAR | |
| 104 | rejected_reason | VARCHAR | |
| 105 | user_agent | VARCHAR | |
| 106 | af_c_id | VARCHAR | |
| 107 | carrier | VARCHAR | |
| 108 | blocked_reason | VARCHAR | |
| 109 | conversion_type | VARCHAR | |
| 110 | dma | VARCHAR | |
| 111 | imei | VARCHAR | |
| 112 | af_keywords | VARCHAR | |
| 113 | af_ad | VARCHAR | |
| 114 | customer_user_id | VARCHAR | |
| 115 | blocked_reason_value | VARCHAR | |
| 116 | android_id | VARCHAR | |
| 117 | event_time | VARCHAR | |
| 118 | gp_install_begin | VARCHAR |
Table: retargeting_partners_report
| No | Column Name | Type | Notes |
|---|---|---|---|
| 1 | date | VARCHAR | Incremental sync key |
| 2 | conversions | DOUBLE | |
| 3 | total_cost | DOUBLE | |
| 4 | init_appsflyer_id_sales | DOUBLE | |
| 5 | af_prt | VARCHAR | |
| 6 | create_product_complete_sales | DOUBLE | |
| 7 | af_complete_registration_event_counter | DOUBLE | |
| 8 | init_appsflyer_id_unique_users | DOUBLE | |
| 9 | average_revenue_per_user | DOUBLE | |
| 10 | conversion_rate | DOUBLE | |
| 11 | average_ecpi | DOUBLE | |
| 12 | af_complete_registration_sales | DOUBLE | |
| 13 | af_complete_registration_unique_users | DOUBLE | |
| 14 | create_product_complete_event_counter | DOUBLE | |
| 15 | account_login_unique_users | DOUBLE | |
| 16 | init_appsflyer_id_event_counter | DOUBLE | |
| 17 | sessions | DOUBLE | |
| 18 | checkout_success_sales | DOUBLE | |
| 19 | media_source | VARCHAR | |
| 20 | account_login_sales | DOUBLE | |
| 21 | account_login_event_counter | DOUBLE | |
| 22 | return_on_investment | DOUBLE | |
| 23 | loyal_users | DOUBLE | |
| 24 | checkout_success_event_counter | DOUBLE | |
| 25 | create_product_complete_unique_users | DOUBLE | |
| 26 | conversion_type | VARCHAR | |
| 27 | total_revenue | DOUBLE | |
| 28 | campaign | VARCHAR | |
| 29 | clicks | DOUBLE | |
| 30 | loyal_users_rate | DOUBLE | |
| 31 | checkout_success_unique_users | DOUBLE |
Table: daily_report
| No | Column Name | Type | Notes |
|---|---|---|---|
| 1 | date | VARCHAR | Incremental sync key |
| 2 | click_through_rate | DOUBLE | |
| 3 | sessions | DOUBLE | |
| 4 | media_source | VARCHAR | |
| 5 | total_cost | DOUBLE | |
| 6 | af_prt | VARCHAR | |
| 7 | impressions | DOUBLE | |
| 8 | loyal_users | DOUBLE | |
| 9 | installs | DOUBLE | |
| 10 | campaign | VARCHAR | |
| 11 | clicks | DOUBLE | |
| 12 | loyal_users_rate | DOUBLE | |
| 13 | conversion_rate | DOUBLE | |
| 14 | average_ecpi | DOUBLE |
External Resources
Zipstack Cloud features a powerful SQL querying engine on top of many types of connectors, including those from Trino, some custom connectors and connectors from the open source Airbyte project. Some Zipstack cloud connectors are designed to utilize and expand upon Airbyte's connector protocol, but they do not use Airbyte's EL core. Additionally, some parts of the documentation for these connectors have been adapted from the connector documentation found in Airbyte's open source project.